12 SOCIAL MEDIA TOOLS FOR A STARTUP

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Implementing the right strategy to make your start up grow can be daunting, not to mention the inclusion of social media marketing techniques.

We have tested over 50 different tools and narrowed the field down to the best 12. This lucky 12 tools is broken into categories: Twitter tools, Facebook Tools, Analytic Tools, so feel free to jump ahead to the sections you are most interested in.
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6 Apps I (always) use on my Android

tools for the trade

I’m always on my Smartphone. Whether watching movie, doing my nightly reading. I manage the online presence of Organizations in Ghana. I think it is high time these Organizations and small business owners utilize the full potential of Social media. Whether to sell products or to engage with their customers.

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Images include Logos of Google+, Facebook, Twitter and Foursquare

So you wanna be a Student President.. Read on

Images include Logos of Google+, Facebook, Twitter and Foursquare

So you wanna be a student president, but have you taken into consideration your online presence? As an aspiring candidate your sole aim is to get your campaign messages  across. Traditional campaing styles is not enough. Do you know how Obama won, not only because of his Policies but the media in which he channeled them. As it was clearly seen, Continue reading

What are the 10 sure ways to be awesome Online?

barney-awesomesad

You’ll find tips and tricks everywhere online and some of them are actually very good. The problem many people have is TMI (too much information).

They get overloaded by so much information from so many different places, it becomes hard to process what’s priority. So here’s a list of 20 things you need to remember online, the most important things, all in one place so you’re sure you don’t forget anything!

1. Keep it real

You know that guy who wears sunglasses indoors? That “cool” guy everyone secretly despises? Don’t be that guy. Don’t try to be “cool,” don’t try to be something you’re not or try to talk to a crowd you know nothing about. You’ll stand out like a sore thumb.

2. Be your audience

I wanted to say “know your audience” but it’s really more than that. You have to know them at a level where you can create a perfect picture of who your audience is. You have to be them to know how to approach them, market to them, and not piss them off.

3. Know your industry

Stay updated with the latest news, follow competitors and see what they’re doing and follow anyone your audience seems to be attracted to or talking about. You have to know what’s going on in an industry you’re planning on dominating.

4. Forget ego

Whether you like it or not, not everyone is going to like you. I’m not talking about trolls or senseless bashing, but people who simply don’t like what you’re offering or don’t agree with what you have to say.

Accept their criticism, talk to them politely, and understand that they help you become better! Don’t let your ego blind you from being awesome.

5. Stop repeating yourself

It’s a great feeling when something you post gets shared hundreds, even thousands of times. Try to understand why it worked and how you can repeat the result.

Pay attention – repeat the result, not the content! Don’t tweet the same thing over and over again – it will get on people’s nerves and will ultimately make you look unprofessional and annoying.

6. Be original

Information is everywhere, everyone is sharing their ideas and stories online… it’s really hard to be original. That being said, you don’t have a choice.

You have to be original or you’ll get a “meh” reaction from people who come across your content or product. Give them something they’ve never seen before.

7. Make it memorable

Whether it’s content, a product, service or even a method of doing something – make it memorable. Either give it a name or create it in a way people will never forget.

Think of it this way, if they want to talk about your product with a friend – how will they describe you? “That guy who talks about that method for doing things online” is bad. “The YOURNAME method” or even “the guy with that cool blue and green spider logo” is better.

8. Be useful

Solve a problem. Find a problem you can solve and provide a solution. A real solution that works with proven results is obviously ideal.

Even if you’re writing a recipe – don’t just write how to make apple pie but talk about the difficulties people usually encounter when attempting to bake and how to solve them.

9. Love what you do

If you’re not in love with what you’re selling, you’ve got a problem. If you can’t convince yourself, how are you going to convince the masses?

Even more so if you’re running the show – if it’s your business make sure you are head over heels for it because that kind of passion is contagious and people will notice. Think Steve Jobs.

10. Stay updated

The online world is an ever-changing medium of craziness and you have to stay up to date with everything. Sign up to newsletters and magazines, follow top technology companies in the marketing and advertising industry and stay updated with whatever can help you market your product.

read full tips here: thenextweb.com

Is Social Media time wasting?

Social Media UserPeople have grown with the idea that social media sites are waste of time for people who register at those sites, but I will say that to almost everything there are advantages and disadvantages and this depends on how it is used. The misuse of social media makes it a waste of time. In short it becomes a disadvantage when you spend productive hours on those Social Media Sites. Also, others think it is a waste because all you can do on those sites  is to chats with friends, view their photos and read about their post but little do people know that though is a social media site one can also be exposed to other relevant things on the various pages. Not only can it be viewed as a period for relaxing and a time to catch up with your friends and family but also with every tweet, status update on Facebook from friends or family members can keep you informed depending on whom you are connected to and what the person you are connected to chooses to post.

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social media terminologies

Social Media Lingo explained

You are finally on Facebook. Hurray! But do you know the lingo in using Facebook and other social networks like Google+ and Twitter? For instance we Tweet on Twitter whiles we update our Status on Google+ and on Facebook. So what correct terminologies are you to use on the various SM platforms for you not to confuse other users? Read through the end.

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