Facebook Starts Showing Fewer Text Status Updates From Pages, More From Friends

With this update, Page Admins are adviced to use more media and links in their Facebook updates. Also, Facebook recommends that admins use the Link sharing tool rather than embedding link in the text of the update, as it provides a more rich media experience for the consumer.

TechCrunch

Facebook has just announced a slight tweak to the Newsfeed algorithm. The newest version of the Newsfeed will show fewer text-based status updates from Pages, but will serve more text-based status updates from users.

The good news for Pages administrators is that Facebook will probably be distributing more status updates from Pages that are media- or link-based, as opposed to text-based.

According to a blog post, Facebook learned through testing that, the more simple, text-only status updates people see, the more they share. In fact, the initial test resulted in an average of 9 million more status updates written every day.

However, a text-only status update from Pages didn’t yield the same result as text status updates from regular users. Knowing this, Facebook has decided to pull back on text updates from Pages.

So what should Page administrators do to make up for the traffic?

Aside from the obvious…

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